Video games have always had something of a bad reuptation when it comes to Hollywood's lack of ability to translate them on to the big screen.
With the success that Disney has seen with the marvel and star wars properties, it's evident that Sony wants to start producing shows and movies adapted from their video games. According to the Hollywood Reporter, Sony Interactive has launched a new studio called PlayStation Productions that will do just that and it will be tied to Sony Studios for distribution. Keeping it in the family, the studio is keeping everything in house and wisely so since other game publishers haven't seen to had much luck with video games being translated to film, the exception being Nintendo's Detective Pikachu.
The new studio will be headed by Asad Qizilbash and overseen by chairman of Worldwide Studios at SIE, Shawn Layden, is already in production on its first slate of projects and has set up shop on the Sony Pictures lot in Culver City. Sony Playstation has a lot of material it can potentially adapt. Playstation has a lot of series exclusives like Crash Bandicoot, Spyro the Dragon,The Last of Us, Ratchet & Clank ( which has been given a minor movie release) have grossed billions and Layden and Qizilbash see this as Playstation's strongest points and hopefully resonate with fans that the source material will be handled by a studio who know what too do with it.
The report adds, through its partnership with Sony Pictures, PlayStation Productions will be afforded the time to make film and television projects that live up to the quality of their video game source material. "We don’t have to rush to market. We don’t have a list of ‘X number of titles must be done in this year.’ None of that," says Layden. "The company has been very accommodating to our ambition around this, to grow this in a measured, thoughtful way."
Having creative control over their IP also was instrumental for Qizilbash and Layden. "We created this entity to manage and control the process of getting the right director, the right actors, the right screenwriter," says Qizilbash.
"This is a passion project for me," says Layden. "To be the first gaming entity to do something lasting and meaningful in a completely different medium is something I’d like to see us achieve here at PlayStation Productions."